It’s. About. To go. Down. Amazon Prime Day 2017 has been made official, with Amazon having just announced that Prime Day will take place on July 11 this year. Prime Day is Amazon’s biggest sales day of the year, and basically the summer Black Friday. There will be hundreds of thousands of deals, new deals starting as often as every five minutes, and special offers across everything included with Prime—from shoes and clothes to toys and baby gear.
What Now?
Become a member
Start your 30-day free trial if you’re not already a Prime member.
Earn when you shop
The Amazon Prime Store Card enables eligible Prime members to get 5% back every day on Amazon purchases. All Prime members also have the option to get 2% rewards when they reload their Amazon Gift Card Balance using their checking account, with a linked debit card.
Shop deals as early as 9pm ET on July 10
While the Amazon Prime Day date is Tuesday, July, 11, the actual deals start rolling out on Monday, July 10 at 9pm ET. New deals start as often as every 5 minutes for 30 hours straight.
Get deals on everything you’re into
Members will find deals organized by themes, making it easier to explore deals on the stuff you love.
If you miss a deal, join the Waitlist
If an item shows “100% claimed,” click the “Join Waitlist” button on the product page. If additional items become available, you’ll receive a notification on your mobile device.
Deal Types
• Spotlight Deals
Prime Day Spotlight Deals feature top brands, popular items and deep discounts that last until stock is gone. These deals have the most inventory and some of the best savings. Find Spotlight Deals through the “Shop All Deals” link on Amazon.com or at www.amazon.com/primeday
• Lightning Deals
Thousands of Lightning Deals are watchable 24 hours ahead but only run for a limited time with limited quantities. New Lightning Deals will launch as often as every 5 minutes. You’ll see a timer on each deal as well as a status bar showing availability until the deal is claimed. Find these limited-time deals through the “Shop All Deals” link on Amazon.com or at www.amazon.com/primeday
